ProspectZone Insurance Affiliate Program — Frequently Asked Questions

What is ProspectZone?
ProspectZone is a national distributor of insurance leads. Besides operating our own lead-generating websites, we also partner with affiliate marketers.

How does ProspectZone’s affiliate program work?
Our affiliates generate leads mainly through search engine and email marketing. We buy leads from affiliates strictly on an exclusive basis.

Does it cost anything to join?
No, you can join the ProspectZone affiliate program for free. But keep in mind, your membership has to be approved.

How much can I get paid as an affiliate?
Payouts depend on two things: volume and quality. We are currently paying $5 each for individual health leads, $11 each for group health leads, and $12 each for life insurance leads. Higher payouts per lead are available for large volume production. Our largest payout in one month was $97,000.

How often will I get paid?
ProspectZone makes all payouts on a monthly basis. All leads are subject to a verification process, so checks are sent within 10 days of the end of each month.

How do you track leads?
We track leads by giving each lead a unique ID number. Also, each affiliate is given a unique ID number. Any sub-affiliates you work with will also have unique IDs. You can use our software tools to track leads for yourself, and measure conversion.

Do you provide content and graphics that improve conversion?
Yes. When you join our affiliate program, you’ll be able to choose from our library of web elements. We have a collection of creatives, content, and web forms that have been tested and proven to convert visitors into leads. Affiliates producing large volume should ask about our custom creative work.

Can I work with sub-affiliates?
Yes. Each sub-affiliate will be tracked with their own unique ID.

What are the criteria for valid leads?
We have strict criteria about what constitutes a valid lead. In particular, we do not accept leads that have been generated with:

Incentivized offers (such as free downloads or contests)
Ancillary offers (offers aimed at people who were seeking unrelated services)
Co-registration (including unrelated “check box” offers on forms)

All leads must have accurate information — including name, phone number, address, and medical info.

How do I get started?
It’s easy. Fill out our short application form. You’ll be contacted shortly by one of our affiliate managers.